If you listen to Podcasts on iTunes, you may be familiar with NPR’s Serial, Stuff You Should Know, and The Joe Rogan Experience. These shows are professionally produced. Last week, in a “March Madness” style upset, Mouse Chat, a weekly podcast covering all aspects of planning a Disney vacation, took the #1 spot on Apple’s iTunes Top Charts with their podcast about Epcot’s International Flower & Garden festival. Serial- This American Life gave up the coveted spot to Mouse Chat on March 15, 2016.
Mouse Chat is hosted by Steve and Lisa Griswold of Pixie Vacations, a travel agency out of Canton, GA. The couple records Mouse Chat in their living room — with their cat rubbing up against the microphone. This down to earth approach has not gone unnoticed by Disney fans and families looking for information and tips for planning a Disney vacation and Pixie Vacations has positioned itself as the experts.
Planning a vacation to the number one destination in the world starts six months in advance, with making those ever so important character dining reservations. Disney has invested 1.5 billion dollars into the My Disney Experience App — an online system that helps you plan a Disney vacation– but travel planning has become a big business; the majority of Disney Vacations are booked through travel agencies that specialize in Disney.
Another popular way to plan you vacation is listening to travel podcasts. “Taking a Disney World, Disneyland, Disney Cruise or Adventures by Disney vacation is not cheap and travelers want to make sure they are getting the best vacation experience for their vacation dollars. We cover all aspects of the planning process and give honest reviews that help our listeners make informed decisions about their vacation,” said Steve Griswold.
The Griswold’s are sure Serial and other podcasts will quickly regain the #1 spot, but Mouse Chat moving into the iTunes Top Charts shows that listeners are looking for shows that offer real advice before making buying decisions.
In the past, Scoop OTP has featured the Griswold’s and their famous Truckster car that starred in the Vacation movie. Capitalizing on their last name and their travel business, the Truckster has traveled across the United States on a Route 66 road trip.